GMAT Question of the Day

March 25, 2014



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Today's Practice GMAT Question:

An electronics company plans to lure first-time buyers this holiday season. One aspect of its marketing strategy will be to make widely available percent-off coupons for its products that customers can use at any retailer.
Which of the following, if true, would point to a possible flaw in the company's plan?
(A) The coupons would make it less likely that retailers prominently stock the company's offerings in places likely to attract first-time buyers.
(B) The company is supporting the coupon distribution effort with a nationwide television advertising campaign.
(C) The company's competitors are not expected to offer coupons of any kind this holiday season.
(D) Most retailers are accustomed to accepting percent-off coupons from manufacturers and train their employees accordingly.
(E) Research has shown that first-time buyers of electronics products often choose which brand to purchase based on price.


Click to show answer (opens in new window)


Need more work in this area? In Total GMAT Verbal, there is an entire chapter, including practice problems, that covers Flaw.

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About the author: Jeff Sackmann has written many GMAT preparation books, including the popular Total GMAT Math, Total GMAT Verbal, and GMAT 111. He has also created explanations for problems in The Official Guide, as well as 1,800 practice GMAT math questions.

Total GMAT Verbal

The comprehensive guide to the GMAT Verbal section. Recognize, dissect, and master every question type you'll face on the test. Everything you need, all in one place, including 100+ realistic practice questions.
Click to read more.